Anyone running a growing network can quickly spend half the day on messages. Flinke Handwerker show how to bundle customer communication – and noticeably relieve management.

Flinke Handwerker: a network that's growing

With around 100 tradespeople and 25 partner firms in the network, customer service and customer communication are among the core focuses of Flinke Handwerker from Leonding. Kitchens, bathrooms, joinery, renovations – all from a single source. A model that thrives on fast, reliable communication with customers.

The challenge: scale and serve social media

Enquiries have long been coming in across many channels – phone, WhatsApp, website and increasingly via social media. To keep growing and to serve the social media channels better in future, they needed a solution that bundles everything. Until now, the managing director answered almost all messages personally – which ties up valuable time and can't be scaled indefinitely.

The solution: every channel consolidated with HeroChat

Flinke Handwerker chose HeroChat and were able to consolidate and noticeably optimise customer service across every channel. In the Unibox, all enquiries come together in one place. Recurring questions are handled by AI and text snippets, and the rest is cleanly distributed – so that communication can be taken over step by step by the support or social media team instead of by management.

The maths was simple

Every message that no longer lands with the managing director is time gained for what really matters: leading and growing the network. And that time can be quantified.

Model calculation: management relieved

  • work taken off management per day 1–2.5 hrs
  • average assumed ≈ 1.75 hrs/day
  • value of the managing director's time ≈ €1.20/min
  • savings per day ≈ €126
  • in the first 3 months (~65 working days) over €8,000

Extrapolated over the year, that's more than €30,000 – in management time alone, now flowing into growth instead of inboxes.

Scalable – and ready for social media

With channels bundled, the team can take over communication while management is freed up. That way the network keeps growing – and the social media channels are finally served the way the brand deserves.

The result

A customer service consolidated across every channel, a management team with 1 to 2.5 hours more time per day, and a network ready for its next growth step. HeroChat handles the recurring questions – people take care of what matters.

The figures on time and cost savings are simplified model calculations for illustration and are based on information provided by Flinke Handwerker. The actual values depend on message volume, processes and hourly rates.

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